CVMHA Rebranding

September 24, 2020

A meeting between K’omoks First Nation Council and select CVMHA Executive Members

occurred at the K’omoks First Nation Administration Office on Thursday September 17, 2020

at 10:00am.

 

The purpose of this meeting was to discuss the Comox Valley Minor Hockey’s name and logo

appropriateness within the current time. After a meaningful discussion between both parties,

it was concluded that the CVMHA “Chiefs” name, logo and branding be retired and replaced with

one that does not invoke indigenous stereotypes that caricature indigenous culture.

 

It was mutually agreed that the re-branding of the CVMHA would take some time in order to

organize a committee, generate the necessary funds and design/order new apparel.  Although

the CVMHA will be committed to executing this change as quickly as possible, a time frame of a

maximum three (3) years was mutually agreed upon to implement and execute a new name,

logo and team attire by the start of the 2024/25 season.

 

Signed,

Hegus Nicole Rempel                                                      Lauri Neufeld

K’omoks First Nation                                                      CVMHA President

Copy of Letter is HERE